Tuesday 22 March 2016

Group: Editing Development


The main programme we used to edit our production was adobe premiere elements 9, at the end using MoviePlus X6 and Adobe Aftereffects to add a grade to our production in order to make it more vibrant and less washed out in certain shots. Throughout the production, one of the main challenges we found was cutting on the beat of the song, especially with the fast cutting rate necessary for a music video. Using adobe premiere elements we found that the easiest method for doing this was to place the shots we wanted cut together on multiple levels of the timeline, and then go through and cut them all at once on the beat of the music, and then delete the shots we didn’t want and move the shots we did want to the top. A few examples of this are shown below.






Another editing technique that we used was a fade to black and white and a fade out of the female protagonist in the final sequence to signify her death. We did this by putting a black and white effect on the clip below our original clip in full colour. The black and white clip was also a shot from exactly the same place, but just excluding the female character. Then we faded out the shot in full colour, so that the editing software made the shot below visible. This gave the impression of fading to black and white, and made the girl appear to disappear.

In order to add a colour grade to our work we used MoviePlus X6. In the screenshot you can see the use of the RGB tool to create a contrast and sharpen the image. We also slightly boosted the greens in parts to add to the vibrant, rural look we were going for, and removed some reds, particularly in the bathroom scene to create a cold look, which helped to contrast with the lush look of the outside world in comparison. Overall we aimed to create a vintage aesthetic in our production, as we had seen this in other music videos of the same genre.