Welcome to our A2 Advanced Production blog. Here we will be blogging about our research for the project, progress with the project and eventually the evaluation of the project.
Tuesday, 8 September 2015
HB: Inspirational Music Videos
Inspirational Music Videos
Taylor Swift - Wildest Dreams
Intertextual reference to film - Relates to her other videos for this album
Amplified relationship between the lyrics and video - the video is mostly narrative based, focused on a couple who are separated and when they see each other again the boy is in another relationship so can only remember his previous one 'in his wildest dreams'
Set up like a movie set although we can't use
this technical a location we could emulate the idea of a film Inter-textual
reference and this is something that makes a narrative clear and the video is
therefore gripping to an audience
There is a very fast cutting rate, however, this
does alter to have an amplified relationship with the music
Lip syncing can be simply emulated
There's a slight illustrative relationship
between the lyrics and video, for example, 'red lips' 'sunset'
Close ups of star often - typical convention of a pop video
Slaves - Running Through the !6! With My Soul
The video does not change much in terms of
location but uses light bulbs and possibly a purple tinted filter to create an
effective colour. This is something which could be easily emulated as it would mean finding suitable locations would not be a barrier
There is also use of overlay so that the singer
is on screen twice - this conforms to Goodwin's notion of looking present
Lip syncing and band playing - The video is mainly performance based. I feel that this is a good element to include but when we come to make our video it should perhaps be a mix of performance and narrative
There is a fast cutting rate so that the music has an amplified relationship with the video
Dark coloured video - matches the style of music - typical conventions are met, conforming to Goodwin
This is also the case for the outfits - grunge kind of look
Catfish and the Bottlemen - Cacoon
Inter-textual reference to
film shown through the narrative and style of filming
Mid shots and close ups
Narrative based video - relationship with lyrics and video
is amplified
A couple in what they consider a near perfect
relationship- they are each other's 'cocoons' because they help each other
grow. People around them disagree with the relationship so the girl conforms to
what she feels is wanted of her and not the relationship. The boy tries to win
her back by trying to relive their memories which is shown in the video by
flashbacks also. But in the end he is the one who has to change.
This is a clever way to have a video which
relates perfectly to the song without being illustrative and if we were to
emulate something like this it would require careful planning and creativity.
Lead singer cameos - 1.19 and does not feature throughout the video - there is no performance based element
Choice of camera techniques work well - two shots of couple - long shots of the many of the patients - close ups of the two protagonists
Parts of the video repeated at the end - shows the narrative coming to a close - turning point
Two lines of narrative at the end - creates
sense of chaos and urgency which matches the song
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